A sizzling start to 2017 with Unilever

To demonstrate Unilever’s expertise and leadership in the Ice Cream category and gain maximum exposure for their new ice cream offering, we organised a dedicated trade media event where senior executives from the business presented 2017 category insights, innovations and profit opportunities for retailers. Journalists were also able to sample new product launches including a Wall’s Snacking Range.

Hosted at South Place Hotel in London, the event saw attendees from key grocery trade publications including The Grocer, Retail Newsagent, Asian Trader and Independent Retail News, and has generated impressive coverage with all key messages communicated.